Marketing

I provide unique and creative marketing campaign ideation for big and small businesses in the Chicago and Los Angeles areas.

My ideation leverages market research, social media (Facebook, Twitter, LinkedIn), viral marketing, marketing partnerships, Experiential marketing (Events), advertising, compelling graphic & web design, and analytics to produce real results.

 

Advertising

You've established an advertising budget. Now what? You need help developing a plan – a road map – to help guide your company's marketing efforts to create an advertising campaign to establish your company's brand identity. The most successful ad campaigns all have one thing in common. They all connect with consumers on one or a combination of 6 basic emotional levels: love, pleasure, surprise, anger, sadness, and fear.

I have a creative and analytical mind with design and copywriting skills that allow me to ideate compelling advertising campaigns. Addtionally, I work with a variety of media placement companies that allow me to offer competetive pricing for all forms of media placeent.

While traditional advertising isn't going anywhere, the Internet and improved connectivity is changing the way we reach consumers. So this is my primary focus while using traditional advertising to supplement interactive campaign ideas.

 

Social Media

Social Media is a two way communication tool. Social media has turned marketing into an actual conversation between businesses and customers where both sides can share their opinions, receive feedback, and connect on equal ground.

I am a 'one-stop-shop' for social media marketing services. I identify your goals, ideate the strategies to achieve those goals, design the creative, develop the technologies to implement, manage the campaigns, and aggregate the analytic data to report to you.

Social Media is not the same across the board. Each platform has it's own individual functionality and audience that requires it's own strategy in order to successfully connect with your audience and produce results.

 

Facebook Development

Facebook has become one of the largest online marketing venues with millions of active users in the world.

Facebook has recognized its marketing muscle and has developed an API that allows for tremendous ideation for campaigns that attract, retain, and activate audiences for brands.

I have been on Facebook since its public launch and have an intimate understanding of it's API and the capabilities I have when creating my clients' campaigns, including:

 

Design

Capturing the essence of your business in a design is one of the hardest jobs in all of marketing. Tap into my vast reservoir of experience in marketing strategy and design to develop concepts that are both creative and manageable.

I help businesses create a complete brand identity package, which includes:

 

Experiential Marketing

Consumers don't fall in love with your brand just because they see your advertising. That's merely an introduction. Experiential marketing is best exemplified at events - where consumers can touch, feel, taste, smell, and hear your brand.

If you have a brand that consumers can fully experience and connect with through a meaningful relationship, events are a great way to let them know what your brand is about in an environment they can, and will, actually listen.

I develop innovative experiential marketing programs that romance the people that matter most to your brand. When anyone falls in love, they want the world to know it! With today's social media, they have the means to share their experience with your brand. My ideas are interesting and visually stimulating inviting photo and video opportunities to be shared!

 

Get Started

Curious about what success I can bring you? Send me a note. It's free to ask! You have nothing to lose and everything to gain by talking to me about what you are looking for. I'm honest with my answers and gladly share some of my knowledge for free.

I will extract the information I need to build a proposal that fits your budget and your goals and we will go from there!

I love what I do. I do it for you.